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Use White Label Marketing Kit To Increase Your Sales

Weak
Fair
Good
Excellent
Brilliant

Make Your Product Look Professional and Unique

Edit Plugins in your license to activate and deactivate plugins that your customer need
Separate product features and relate to your hosting plans. Customers with different plans will see different products
Style your toolbar, disallow unnecessary languages and sort them
Allow users to register directly from builder
Extend product for your market, make your own plugins and templates
Use latest product version (for Enterprise customers)
You can manage all these features in your license page

Make Separate Landing Page

Download last videos and put them here:
Πως να φτιάξετε το Apple.com σε 5 λεπτά (οδηγός)
Download (5 λεπτό): mov, fla
Κατασκευαστής Ιστοσελίδων SitePro (εισαγωγή)
Download (56 sec): mov, fla
Your first responsive website in a few minutes
Download (54 sec): zip
New Static Background feature in Site.pro
Download (9 sec): zip
Use Site.pro marketing materials (Υπό Κατασκευή)
Use our e-commerce marketing materials (Υπό Κατασκευή)
Prepare website for SEO

Include Wizard Video button (Υπό Κατασκευή)Launch interactive guide Video Preview

Sell for the Longer Periods

Typically, users are not able to completely finish their website during the first month as no information is prepared for it. Even if they are dying without a website, they need more time to collect the necessary data. The KPI is higher if selling the product for 1-3 year period than doing it monthly. All questions arise (if they do) during the first month and money come within first month, so it is a win-win situation.

Make Your Builder Visible

Add Website Builder icon in hosting panel
Add Website Builder icon in billing panel
Include Website Builder section in your main menu
Use website builder banner on your title page

Be in Touch with Site.pro

Visit our webinars
Order our free UX audit
Contact us about your free staff training

Do Some Marketing

Inform your customers about the product in the way you always do it (send newsletters or private messages)
Post info about the product on your social media
Post best user websites each week on your social media
Land your customers on your landing page when you advertise

Help Users to Grow

In the beginning user pays very little money or no money at all, later they buy domains, hosting, some VPS for other purposes. Customers may also need SSL, dedicated IP, etc. Their other businesses may need dedicated servers. In the long term, it is much easier to switch to your racks than to your competitors’. So, offer additional products on the webpage, not only the builder and upsell other services to the customers.

Racks
VDS, CDN
Shared Hosting, Domains, SSLs, IPs
Website Builders, Domains

Include Site Builder Option in Your Hosting Plans

Your strategy should depend on business traditions in your country and your business goals. Site Builder is a tool that has to be used properly, otherwise it becomes worth nothing.

Make your own strategy and decide what you are looking for:

  1. new customers for later upsell with other products:
  2. new income channels:
  3. more upgrades to the main hosting plans:
  4. empowerment of your hosting plans comparing to opponents:

Most popular pricing strategies:

1. Decoy Pricing:

If your goal is to move people to more expensive plan, you should use Site Builder as a decoy.

Hosting Plan 1
20MB
3 emails
€2.53
Hosting Plan 2
100MB
10 emails
€3.38
Hosting Plan 3
1.000MB
20 emails
+Site Builder Pro
€4.23

2. Freemium:

If your goal is to get the customer now and later sell them other services or higher plans.

Hosting Plan 1
Site Builder Light
10MB
€0
Hosting Plan 2
Site Builder Pro
100MB
10 emails
€3.38
Hosting Plan 3
Site Builder Pro
1.000MB
20 emails
€4.23

3. High-low pricing:

If you goal is to sell more for the short period of time.

Hosting Plan 1
Site Builder
Domain name
10MB
€0.84 €2.53
Hosting Plan 2
Site Builder
Domain name
100MB
Fast Hosting
€3.38
Hosting Plan 3
Site Builder
Domain name
1.000MB
Fast Hosting
€4.23

4. Loss Leader:

If your goal is to attract the customer and lead the customer into buying products with higher marked-up prices, not to sell the cheapest. Show the value of your services.

Hosting Plan 1
Site Builder
No domain name
Ads
Hosting
€0.42
Hosting Plan 2
Site Builder
No domain name
Χωρίς Διαφημίσεις
Fast Hosting
€2.53
Hosting Plan 3
Site Builder
No domain name
Χωρίς Διαφημίσεις
Fast Hosting
€4.23

5. Premium decoy pricing. Premium pricing:

Premium decoy: If your goal is to boost sales of other lower priced products, you make one product much more expensive.

Premium: If your goal is to encourage favorable perceptions among buyer, you set a higher product price.

Hosting Plan 1
20MB
3 emails
€2.53
Hosting Plan 2
100MB
10 emails
€3.38
Hosting Plan 3
1.000MB
20 emails
+Site Builder Pro
€13.56
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